Day 28 of Stay Warm and Write Month

Hi all – we are nearly at the end of our Stay Warm and Write month. Today’s tip is from editor-at-large, Liz Gooster, of Kogan Page.

“My tip is to always remember, when you’re writing for others, that it’s all about the reader, not about the author. If you can, have a profile of your ideal reader in your mind, then as you write, try to put yourself in their shoes and really think about what they’d like to read. That way you can really delight your audience, whether you’re writing for a non-fiction or a fiction market.”

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